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Built For a Different World: The Arts Business Model Problem
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What the World Needs Now: Your Brain On Art
Your Brain On Art comes at a crucial moment, illuminating the intersection between the arts sector's need for proof that the arts are indeed essential—and our world's need for powerful solutions to the deep-rooted problems we're facing today.
What the BBC Singers need to know about persuasive messaging
On March 7th, the BBC announced wide-sweeping changes to its classical music programs. Possibly most shocking was its decision to terminate the nearly 100-year-old BBC Singers. Here’s what the supporters of the BBC Singers need to know about persuasive messaging.
For International Women’s Day: Why I left the arts world (and why I’m back)
I spent over a decade as an opera singer and music educator. I regularly witnessed the profound power of the arts on myself, my audiences, and my students. I was happiest when making music. But in 2014, everything changed.
Customer centricity at Bangor Symphony Orchestra
The Bangor Symphony's executive director, Brian Hinrichs, recently shared an update on LinkedIn outlining the strategies that helped the BSO sell out their entire 2022 Nutcracker run.
Rethinking relevance in 2023
How do we make the arts so relevant that society at large finally recognizes its vital importance?
A pandemic silver lining
In a recent podcast interview with Capacity Interactive, Colleen Dilenschneider pointed to how the covid lockdown forced cultural organizations to "prove that they were relevant beyond their walls."
Year-end fundraising that’s mutually beneficial
We all know how tough it is to “sell” a fundraising campaign. How do we show our community that donating to our cause will benefit them when we can’t offer much in exchange?
Community outreach that pays
Arts organizations, the working parents in your communities are an untapped source of revenue.
The Art of Gathering: Rethinking the role of host
Arts patrons are often left to fend for themselves when it comes to interacting with the art and with their fellow attendees. But 'chill hosting', warns Priya Parker, isn’t welcoming, and it doesn’t cultivate a meaningful experience that keeps them coming back. So how can arts organizations be better hosts?
Getting the job done for customers on social media
The standard marketing-ese that most performing arts organizations use to promote events is more turnoff than engagement-inducing. So why do audiences “hire” social media, and how can we target this motivation? Amanda Lester explores this question, and shares examples of high-performing posts that she’s encountered during her work tracking social media stats for U.S. orchestras.
The Art of Gathering: Rethinking purpose
When we conflate category with purpose, says Parker, “we end up gathering in ways that don’t serve us.” Determining why we gather—moving from the what to the why—adds more value for everyone involved. And every decision about that gathering becomes easier.
The Art of Gathering: Rethinking tradition
Does traditional concert etiquette discourage diversity? With nearly half of the U.S. population reporting that they don’t feel welcome in our world, it’s time to overhaul our thinking around what a classical music concert should be. Insights on designing more welcoming, more inclusive cultural events.
The Met is in the New York Times again, searching for another solution to its financial crisis. This time, they brought in BCG.